Category Professional Development

Recap: “Write to Win: Mastering the Art of Awards Submission Writing” Workshop

Thank you to all that attended our July professional development event, “Write to Win: Mastering the Art of Awards Submission Writing.” We hope you enjoyed some of the key takeaways to help take your awards entries to the next level. A special thanks to IABC Southern Region, IABC Atlanta, Kansas City IABC, and IABC South Carolina for their support in making this event happen!

In this hour-long workshop, we learned how to avoid common pitfalls and ways to make your entries stand out in front of judges, including:

  • Identifying common mistakes and writing problems
  • Understanding judges and what they are looking for
  • Proactive planning to avoid late deadlines
  • Crafting entries that tell a story and demonstrate results

Panelists:
Alison Shuman, Vice President of Awards, IABC Southern Region, Vice President of Finance, IABC South Carolina
Eric Berrios, Vice President of Professional Recognition, IABC Atlanta
Maliha Khan, Vice President of Communications and Director of Awards, Kansas City IABC

Moderator:
Kellie Davie, APR, Vice President of Awards and Communications, IABC Nashville

We are thrilled that the presenters have provided us with slides from the presentation, which can be downloaded in the link below. Also provided is a recording of yesterday’s workshop, just in case someone you know missed it.

Webinar Recording

Download Presentation

Download Workshop Exercises

Guest Blog: Resume or CV? Know when to use each to get the job you want.

By Nicole Garrison

When applying for a new job, you want to do everything in your power to make a good impression and increase your chances of getting hired. While there are quite a few things which can help you achieve that, the most important one is related to the way you present yourself.

While many people might not be aware of it, both resumes and curriculum vitae are quite similar but also hold certain differences. These can play an important role in your search for employment. In order to help you succeed, here are some things you should know about both.

What is a Resume?

A resume is a document that describes certain qualities of an individual in a brief manner. It is generally no longer than a page and it aims towards offering the reader enough and important information.

The good thing about a resume is that is can carry a lot of information in a very short length. In addition to this, because of its short length, it is easily modifiable for every niche and every job one wishes to apply for.

What is a CV?

A CV or Curriculum Vitae means the course of life in Latin and serves the purpose of showcasing exactly that. A much lengthier version of a simple resume, the curriculum vitae can be made up of many pages. Thanks to this, the applicant is able to include a lot of details that can easily be overlooked in a resume.

Not only is it possible to include more personal information about one’s interests and other activities, but they are also able to include their whole professional career. Lastly, this document is also organized in chronological order and should be updated frequently.

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Write to Win: Mastering the Art of Awards Submission Writing Online Workshop

Are you entering award nominations for your organization, but not getting the results you deserve? The problem could be the way you are filling out your application. Successful award entries take time, strategy, and dynamic storytelling.

Join us on Wednesday, July 22, for an in-depth panel discussion on award writing best practices with some of the International Association of Business Communicators’ (IABC) professional recognition leaders. Learn how to avoid common pitfalls and ways to make your entries stand out in front of judges. This workshop will include:

  • Identifying common mistakes and writing problems
  • Understanding judges and what they are looking for
  • Proactive planning to avoid late deadlines
  • Crafting entries that tell a story and demonstrate results

These best practices will prepare you to submit any type of award entry, regardless of industry and award type. This online event is free for IABC members and non-members.

Read More

June Log In and Lunch: “Creating Brand Experiences in an Age of Social Distancing”

Creating Brand Experiences in an Age of Social Distancing

As social distancing forces us to reevaluate plans for in-person meetings and events, providing meaningful, valuable experiences for your audiences is as important as ever. Shifting from face-to-face to a virtual platform requires more than simply scheduling a Zoom call.

Join us Wednesday, June 17 as Lindsay Bertelli, president and owner of REACH, guides through the strategy, tactics, and technology of creating valuable brand experiences in our new virtual environment. If your 2020 events have been moved online or you are exploring creative ways to reach participants virtually, this presentation will help you figure out how to get started and set you up for a successful shift.

Event Information

When: Wednesday, June 17 from Noon – 1 p.m.
Location: Online event via Zoom
Cost: Free for IABC Nashville members; $15 for non-members

Speaker

Lindsay Bertelli
President and Owner
REACH

About our speaker: Lindsay Bertelli

As Owner and President of REACH, Lindsay has over 15 years of in-depth experience in tour and event production as well as sponsorship management. Her work with top entertainment and corporate clients has made her a well-known force in the industry giving her the knowledge and expertise needed to navigate the growing, and increasingly interactive, sponsorship environment. With the launch of REACH, Bertelli combines her years of experience with novel and progressive sponsorship methods to create effective tactics appropriate for each client’s individual needs.

A graduate from Belmont University with a degree in Music Business, she began her career as a concert promoter at Moore Entertainment Group, ultimately affiliated with both TBA Entertainment and AEG Live. As Senior Project Manager, she managed eleven years of production and sponsorship for CMT On Tour – which involved artists Rascal Flatts, Keith Urban, Sugarland, Brad Paisley, and Jason Aldean. 

 

Reserve your spot for this informative event. See you there.

May Log In and Lunch: “Talking to Strangers is My Self Care” with Lily Hansen

Author and TEDx speaker Lily Clayton Hansen will touch on the benefits of communicating virtually so you can use it to your advantage.

Join IABC Nashville and renowned author and TEDx speaker Lily Clayton Hansen for our first “Log In and Lunch” Professional Development Online Lunch and Learn Series. Hansen will discuss the importance of acknowledging the difference between communicating through tools like Zoom, FaceTime, and WhatsApp and having face-to-face conversations. An essential part of being satisfied with virtual communication, and not resenting it, is realizing that it is unique. Hansen will touch on the benefits of communicating virtually so you can make the best out of the situation and use it to your advantage to communicate with colleagues, network, and keep in touch with friends.

Event Information

When: Wednesday, May 27 from Noon – 1 p.m.
Location: Online event via Zoom
Cost: Free for IABC Nashville members; $15 for non-members

Speaker

Lily Clayton Hansen
Writer, journalist, and visual artist
Word of Mouth Conversations

About our speaker: Lily Clayton Hansen

Conversation drives author and interviewer Lily Clayton Hansen. One of the basics in life is communication, and in a digital age, Lily believes we need to re-prioritize it more than ever. Oftentimes referred to as the “people whisperer,” (one who lowers other’s walls and coaxes wisdom out of them) she finds nuggets of insight like no one else. Through her interviews, Lily reminds others to keep an open mind and heart.

 

In 2013, Lily relocated to Nashville, Tennessee, or rather the “It City.” In 2013, she began compiling interviews and portrait photography for her first book, Word of Mouth: Nashville Conversations. The coffee table book, praised locally and regionally upon its 2015 release, garnered regional press, endorsements by name brands, and partnerships with the Nashville Entrepreneur Center, Vanderbilt University and Nashville International Airport. The author has spoken about her project at arts organizations and universities across the country. Lily’s second book, Word of Mouth: More Conversations, released in 2018, was the first she published through her own boutique publishing company. She is currently sought after by other cities and companies to create custom coffee table books for them.

Following Word of Mouth: More Conversations, Lily was approached by HCA Healthcare, the largest hospital company in America, to create a custom book for their 50th anniversary that showcased stories with team members at all levels. The book was a hit and said to have brought unity to their 250,000-person organization. In 2019, Lily wrote 233-corporate bios for Gresham Smith, a global architecture and engineering firm who hired her specifically to humanize their company. Through it all, the writer still loves writing about real people who are passionate about what they do. She is grateful to be able to use her empathic nature and curiosity to ask the hard questions—in the kindest way possible. Lily wants to get to know others for who they are and show their best possible self. She has been described as “an artist in all sense of the word”— it just so happens that her favorite medium is the art of conversation. In the fall of 2019, Lily debuted her newest talk “Talking to Strangers Is My Self Care” at Tedx Nashville’s Women’s event.

 

Reserve your spot for this informative event. See you there.

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